It has been a trend to advertise aerially. Airplane advertising is a cost effective solution for marketing. It can help you maximize your marketing campaign. The uncluttered sky proves to be an alternative to conventional advertising. Airplane advertising focuses on the vast population of different regions. The exposure is limitless.There are many agencies that carry out aerial advertising. The aerial ads rates may start very low. Most of the agencies charge standard rates. People also tend to remember the airplane advertisement ad at a high rate. They also tend to spread the message by word-of-mouth which is a benefit of sky advertisements. Aerial banner ads call for more curiosity and response.How to go for an aerial billboard?An aerial billboard is normally prepared after a lot of preparation and planning. The aerial banners give a new look and dimension to the area of aerial advertising. There are many questions that need to be addressed before making a sky billboard. Some of the areas which need to be addressed are:-color combination-size-flight location.The color combination should be brilliant. Over the water one can design a smaller billboard as the planes flying lower than over land. Select a flight plan that has the masses of people.Sky ads-When? An airplane advertisement can be done throughout the year but the warmer months are preferred for the beach areas… At this time of the year people flock to the shores. The client chooses the coverage region of the ad. People normally seek the guidance of an aerial advertising consultant to optimize maximum visualization of the ad. Many people are realizing the scope of advertisements and are investing in ad firms. The concept and the presentation of an aerial ad is quite unique.Compilation of the message There are many ways to construct your message in an aerial billboard. The key points are:-Use powerful, attention grabbing words-There are certain words that are generally successful in all advertisements.-Try to convey your idea in brief with fewer words.Originality in aerial advertising: When we think of an original approach-aerial ads are hard to beat!With this type of ad you can reach a large population in the region of your choice. When the airplane tows the banner it can attract the attention of thousands on one flight. When your banner is flying overhead, there is very little chance that it will be missed.To maintain the originality, an airplane advertisement has come up with two styles which are as follows:-Text banner: This is primarily a single layered banner with black or red letters and numbers. This is an excellent way to announce a sale, promote your company’s website or advertise a special event.-Billboard advertisement: The aerial billboard can display beautiful graphics along with the text.Aerial advertising has a nationwide and affordable approach.